The transition of labour from rural to urban regions is an effective indicator of rural land transfer in China. This paper employs a sample of panel data of fixed observation points in rural areas of Sichuan Province from 2003 to 2014 and uses a multiple linear regression model to analyse the impact of non-agricultural employment on rural land transfer. The findings here indicate that the total supply of the rural labour force in the Sichuan province of China decreased yearly. On the other hand, the rural labour force engaged in Rural Non-Agricultural (RNA) activities was rising. Then, most of those working in the RNA sector are young (below 25 years of age) and middle-aged (between 35 and 55 years of age), which made the rural labour force engaged in agricultural activities decrease over the years and gradually turn “senior citizens”. At the same time, the rural land in Sichuan province is incredibly fragmented and decentralised; 79.8% of the land area is less than one mu (one mu = 667 m2). The empirical analyses indicate that proportionately, fewer of those engaged in RNA sector activities transfer less rural land than those involved in the agricultural sector activities. This research can promote the transfer of the rural labour force and optimise the allocation of land resources, which is the inevitable requirement of agricultural and rural modernisation in the new era and has vital theoretical and policy significance.