Journal ID : AMA-15-01-2025-13399
[This article belongs to Volume - 56, Issue - 01]
Total View : 476

Title : Assessment of Farmers' Satisfaction Level Regarding the University's Kisan Mela

Abstract :

Farmers require timely and reliable information to adopt improved agricultural practices, yet they often struggle to access appropriate resources. While modern ICT tools have expanded information dissemination, Kisan Melas continue to serve as a crucial platform for transferring technology and knowledge to farmers. These events facilitate direct interactions between farmers, scientists, agricultural institutions, and policymakers, ensuring the effective exchange of innovative techniques, government schemes, and best practices. The present study was purposively conducted during Kisan Mela to know the satisfaction level of respondents. The level of satisfaction was calculated on three point continuum basis i.e., most satisfied, satisfied and not satisfied with the scoring of 3, 2 and 1 respectively. The ranking was done through calculating total weighted mean score (TWMS). The majority of respondents showed most satisfied in the area of investigation viz., location of venue, orientation of different stall, Availability of products variety, overall effect of Kisan Mela, Information regarding new strains of crops/animal, Information regarding new technology development in agriculture and allied and Behaviour of different Mela organizing persons.

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